Cookie Policy

Effective Date: January 2025

This Cookie Policy explains how Ecommerce SEO Agency (“we”, “our”, “the Agency”) uses cookies and similar tracking technologies to recognize you when you visit our website at https://ecommerceseoagency.co.ke/ (“Website”). It explains what these technologies are, why we use them, and your rights to control their use.

By continuing to browse or use our website, you agree to the use of cookies as outlined in this policy.

1. What Are Cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers to (i) make their websites work, or work more efficiently, and (ii) provide reporting information. Cookies set by the website owner (in this case, Ecommerce SEO Agency) are called “first-party cookies.” Cookies set by parties other than the website owner are called “third-party cookies.”

Third-party cookies enable third-party features or functionality (such as analytics, advertising, and interactive content) to be provided on or through the website.

2. Why We Use Cookies

We use cookies for several purposes:

a) Strictly Necessary Cookies

These cookies are essential to enable core website functions, such as page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

b) Performance & Analytics Cookies

These cookies help us understand how visitors interact with our site, including which pages are visited most often, how long users stay, and what content resonates. We use tools like Google Analytics and Hotjar to collect and analyze this data to improve site performance and user experience.

c) Functionality Cookies

Functionality cookies allow the website to remember user choices (such as your preferred language or region) and provide enhanced, more personalized features.

d) Advertising & Retargeting Cookies

These cookies track your browsing habits to deliver targeted advertisements across third-party platforms (e.g., Google Ads, Facebook, LinkedIn). They also help measure the effectiveness of marketing campaigns.

3. Types of Cookies We Use

4. Use of Third-Party Cookies

Some cookies on our website are served by third parties, including:

• Google Analytics – for visitor tracking and site usage patterns

• Meta (Facebook Pixel) – for ad retargeting and tracking conversions

• LinkedIn Insight Tag – for B2B ad attribution

• Google Ads Conversion Tracking – to measure performance of ad campaigns

• YouTube Embed Cookies – when video content is embedded

We do not control how these third parties use cookies. Please refer to their privacy and cookie policies for more information.

5. Consent and Cookie Banner

Upon your first visit to our website, a cookie consent banner is displayed, allowing you to:

• Accept all cookies

• Decline non-essential cookies

• Customize your cookie preferences

We log your preferences and honor them in compliance with:

• Kenya’s Data Protection Act (2019)

• General Data Protection Regulation (GDPR)

• California Privacy Rights Act (CPRA), where applicable

Users can revisit and modify their preferences at any time by accessing the cookie settings from the footer.

6. How to Manage or Disable Cookies

You can control or delete cookies through your browser settings. Here are links to help pages for common browsers:

• Google Chrome: Manage Cookies

• Mozilla Firefox: Clear Cookies and Site Data

• Safari: Manage Cookies

• Microsoft Edge: Delete Cookies

You may also opt out of interest-based advertising using tools such as:

• Network Advertising Initiative

• Digital Advertising Alliance

• YourOnlineChoices (EU)

Please note that disabling cookies may affect your experience and limit access to some features.

7. Data Collected Through Cookies

The types of data we may collect via cookies include:

• IP address

• Device type and browser

• Pages visited and duration

• Traffic source and referring URLs

• Interaction with forms, buttons, and embedded media

We do not use cookies to collect sensitive personal information such as passwords, payment details, or identification numbers.

8. Retention of Cookie Data

Cookie data is retained according to the lifespan defined within each cookie file or by applicable legal and regulatory standards. Session cookies expire when your session ends. Persistent cookies remain until their set expiration date unless deleted manually.

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time in response to legal, technical, or business developments. When we update our policy, we will revise the “Effective Date” and post the new version on this page.

10. Questions and Contact

If you have any questions about this Cookie Policy, or if you would like to make a data access or deletion request, you may contact us via:

Email: sales@ecommerceseoagency.co.ke
Form: Contact Our Team

Final Note

To work with an ecommerce SEO agency that values data privacy, legal transparency, and user trust, explore our compliance-first services at Ecommerce SEO Agency.